Tag Archives: search engine optimization

Don’t just go to them…, Make it easy for them to come to you

How to mine for hidden treasures on your website by capitalizing on traffic you might be missing out on, and then turn more browsers into inquirers and buyers 
The key to online marketing is relevance. Relevance drives both your pagerank and your conversions. The secret to relevance is segmentation and targeting of your offers and messaging. […]